Managing her personal brand with intention
“If you’ve ever been at a job where there are several leadership changes, the culture is shifting to be more negative with less opportunities, and everyone is jumping ship – you’ll know what I was going through. This is when I reached out to Michelle for help in taking intentional steps to move onward and upward.
I knew I wanted to stay in B2B technology marketing and was interviewing to see what other opportunities were available. Brand – personal brand specifically – was written about, discussed on podcasts and articles, and posted several times on LinkedIn. I was feeling a bit of FOMO. I really didn’t know how I was perceived and why it’s important internally and externally to manage your brand. I needed clarity on who I am and what I wanted to be known for. I needed intentional steps I could take to manage my personal brand.
Michelle helped provide this clarity for me to move forward to build my personal brand. This involved identifying my strengths, focusing on what I can control, getting feedback to understand how I’m perceived, speaking up during meetings and on podcasts, crafting my brand statement, and more.
Each day, now I’m showing up and working on my personal brand. The steps and guidance from Michelle were valuable. If you need a bit of clarity and intentional steps for whatever you want to focus on improving, reach out to Michelle.”
